Craft Beer Retailers in Australia

On this page we have complied a list of Craft Beer Retailers in Australia.

Craft Beer Retailers in Australia

Slowbeer

Slowbeer is their take on the slowfood movement that started in Italy. It emphasizes regional character, quality ingredients & above all appreciation of the experience, in essence the opposite to fast food. With this in mind it seemed apt that they choose slowbeer as a means of conveying similar attributes of the now global craft beer revolution.

Having opened in September 2009, Slowbeer is the country’s first, 100% dedicated craft beer store. Their focus their range on local microbreweries & more obscure imports from cult breweries around the world. Their exciting & ever growing bottled range has surpassed 1,000 different beers across many styles & countries.

In addition to their bottled range, they aim to further support the local craft beer industry & encourage the consumption of brewery fresh beer by offering takeaway draught beer growler fills. This initiative is another first for arguably Australia’s leading craft beer retailer!

Purvis Beer

The “Purvis Beer” retail store opened its doors in September 2010. Situated in the middle of the craft beer region of Richmond Melbourne. The aim was to establish a beer and cider only outlet that offered a massive range of imported and local craft beers. Their goal was just that:” produce the biggest range of beer for their customers to choose from. “They were not going to be happy until their customers went dizzy with amazement, drool at the mouth, and gasp with delight. Come and visit and tell them if they have succeeded. The store has a casual but smart appearance making it an enjoyable atmosphere to browse and shop. They offer beer to the general beer drinker,who’s looking to expand his beer knowledge, and the beer enthusiast.

They attempt to smell, and taste every beer they sell so they can inform their customers all there is to know about this special beverage.(someone has to do it.) They have been selling beer for over ten years at their original outlet in Surrey Hills Melbourne. Over those years they have become one of the largest imported and craft beer retailers in Australia, but more importantly they have learnt almost all there is to know about beer: almost. With some of the brewers pushing the boundaries in beer making there is always something new to learn.

Bottle-O

The Bottle-O is a true independent Australian bottle-shop with a mission to make you feel welcome every time you step through their doors.

As part of their brand promise The Bottle-O is committed to delivering you their local customer genuine value with every purchase.

They pride themselves on supporting the local community from local sponsorships to simply just knowing the right product for every person.

The Bottle-O has over 200 outlets nationwide and is continually growing. The brand has a continual presence nationally through the naming rights partnership with Rod Nash Racing (RNR) of The Bottle-O Racing #55 FPR Falcon in the V8 Supercar Championship.

At The Bottle-O the store owners are Real Locals, providing you Real Value!

Barny’s Fine Wines & Ales

Barny’s Fine Wines & Ales is a leading liquor store in Australia stocking back vintages of fine wines and one of the most impressive craft beer portfolios in the country, currently surpassing 1000 beers.

Voted 2nd Best Craft Beer Liquor Store in Australia for 2013 by Beer & Brewer Magazine.

With an impressive range of wines in store including back vintages of your favourites, Barny’s Fine Wines & Ales can cater for your every requirement. All wines in store have been hand picked by our wine expert Shawn who has more than 20 years experience in the industry. Shawn is happy to provide advice on Food and Wine Pairing plus any other questions you may have.

The International Beer Shop

The International Beer Shop is Australia’s premier beer store, ranging over 900 quality beers at any one time. They are dedicated to sourcing and stocking the very best premium beers from the world’s finest craft breweries and pride themselves on presenting the beer in the best condition possible to their customers.

They have literally dozens of new arrivals every week so there’s always something new and interesting to try. High stock turnover and minimal stock holdings means everything on their shelves is as fresh as it can possibly be.

The staff is incredibly passionate about beer and love helping their customers find their new favourite drop, or just having a chat about beer.

Awarded Best Bottle Shop in Australia at the inaugural Beer & Brewer Magazine “Best Beer Venue Competition 2010”.

Beer Cartel

At Beer Cartel there is simply too little time to waste on poor beer – their founding philosophy is to put good beer in the hands of consumers, allowing people to enjoy quality craft beer sourced from across the world.

Located 15 minutes north of Sydney’s CBD, the Beer Cartel bottle shop is home to 1,000+ craft beers from Australia and overseas. It offers both growler and squealer fills of constantly changing tap beer as well as a tasting room for various craft beer events.

The Oak Barrel

The Oak Barrel is one of Australia’s oldest bottle shops. Since being founded in 1956, the Oak Barrel has prided itself on exceeding customer expectations through providing an amazing range of boutique and hard to find wine, craft beer and spirits, superior information, as well as excellence in customer service.

One of the most appealing qualities of independent bottle shops is their access to the finest range of boutique and natural (organic) wines, malt whiskies, craft beers and ciders that are not available in larger shops. This unique offering and the staff’s ability to recognize incredible wines, whiskies, spirits and beers is what makes the Oak Barrel one of Australia’s premier stores.

Mane Liquor

Mane Liquor is A store dedicated to bringing you the freshest craft beer from around the world with a fine selection of wine and spirits.

An independantly run craft beer store located at 237 Great eastern Highway, Belmont. WA. They stock over 1000 different beers. Come visit !

Cellarbrations

Cellarbrations at Carlisle has been run by the O’Brien family for 25 years. After becoming synonymous for procuring fine wines, we have now branched out to become one of the leading boutique and international beer stores not only in WA, but in Australia.

Cellarbrations at Carlisle prides itself on finding and stocking the best available beers, wines, spirits and ciders from around the globe.

Freo Doctor Liquor Store

The Freo Doctor Liquor Store is the oldest bottle shop in Fremantle. Situated just south of the city centre they specialize in serving the widest selection of foreign beers and ciders plus a massive array of white, red and sparkling wines from Australia and abroad. If you’re in the neighbourhood pop in and meet The Freo Doctor!

Grape & Grain Liquor Cellars

Three guys who met while working in a wine store and one night, over a few beers at a Port Melbourne hotel, came to a conclusion. All long time industry people, they decided to create a store with a difference. Yes, you want knowledge, a great product range, service and a competitive price, but do you really want the attitude. This is a FUN industry and is what they have achieved at Grape and Grain Liquor Cellars. Buying and enjoying a bottle or two should be a pleasant experience.

Swords Select South Melbourne

Swords Select is an environmentally-minded group of stores, specializing in cleanskin wines in returnable bottles. They also stock one of the best ranges of micro brewed beers in the state, and a great selection of boutique and hard-to-find wines. Their cider selection is also currently fabulous and ever-expanding!

Far Side Beers

Far Side Beer is more than just a bottle shop. They stock only exceptional beer, produced by independent craft brewers. As their name suggests their beer is sourced from the far sides of the world and from the far sides of the style and flavour wheel. Yes, they do know that there are no sides to a wheel but hey, that’s the way they roll!

They are proud to support the local producers in addition to their favourites from around the world. Located in Camberwell a cool suburb in Melbourne with loads of shops and great markets they want to add a different flavour to the area.

Plonk Beer Store

Plonk Beer and Wine Store is located inside the Fyshwick Markets, Fyshwick ACT.

They stock over 1300 beers from craft breweries throughout Australia and more than 60 countries around the world along with beer merchandise including beer glassware, books and gift accessories.

Warners at the Bay

Warners at the Bay Bottle Shop, was named the Best Craft Beer store in New South Wales in 2010 and went one better by being named the Best Craft Beer store in Australia for 2011 by Beer & Brewer Magazine.

The store boasts over 1000 beers from over 40 countries, more than 100 Ciders and a comprehensive range of wines from all of Australia’s best grape growing regions. We believe that we have the most knowledgeable and courteous staff in the industry with a passion for craft beer.

 

How can you Sell your Wine, Beer, and Spirits in the USA? Here’s A Brief Overview of the 3-Tier System.

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Are you looking for a guide on what it means for your Australian brewery, winery, or distillery to do business in the three-tier sales system in the USA?

The three-tier system was put into place after the abolition of Prohibition to control and regulate the distribution of adult beverages in the USA.  Production, importation, packaging and marketing are all federally regulated. Once federally approved for sale within the USA, further compliance with state distribution laws is necessary for market-entry anywhere in the USA.

The following article examines industry terminology used by suppliers, importers, wholesale distributors and retailers and outlines the role of each tier in the three tier system.

Here are some frequently used terms & abbreviations and their meanings for breweries, wineries and distilleries ready to start contacting importers, distributors and retailers in the USA:

FOB Price– Freight on Board: Supplier’s price (per case). The amount producers will get paid per case for their products. When talking about distributing their brand in their state, suppliers need to be ready by saying, “Its $54 per case FOB (New Jersey) / $4.50 per bottle.” When talking to a potential importer who plans to import their product, the FOB would be quoted as $36 per case FOB (Sydney) / $3 per bottle. If a supplier is picking the international freight tab they can quote $40 FOB (New York Port) to the importer.

On-Premise Retail: Bars, Clubs, Tasting Rooms, Brew Pubs, etc.  Any retail location where beverages are sold for consumption on premise.

Off-Premise Retail: Liquor Store, Chain Store, Box Store, etc.  Any retail location where beverages are sold for consumption off premise.

Call Frequency – How often a distributor rep visits a retail account

Control State – A state where sales are controlled directly by state-run establishments

SRP – Suggested Retail Price: Suggested final offer price to consumers in on-premise and off-premise accounts calculated using assumed mark-up percentages, as determined by market research by the supplier.

PTC – Price to Consumer.

PTD – Price to Distributor.

Margin – Based on sale price, this is usually reported as a profit percentage.

Markup – Based on cost, this is usually reported as a profit percentage.

Dry Shelf:  Retailer shelf that is not refrigerated

DTC – Direct to Consumer:  Any sale of beverage directly from the producer to the consumer.  Typically, this is done by local producers through internet sales, tasting rooms, fan clubs, events, etc.

FET – Federal Exercise Tax

Hand-Selling: The act of promoting and selling your beverage face-to-face.

Programming: Tastings, bottle-necks, marketing campaigns, etc.  Any promotional material you can provide to help market your beverage.

DI – Days Inventory: How many more days of inventory left of a certain product at a distributor warehouse.

Incentives: Coupons, discounts, free cases, give-backs, etc.  Any programs given to help promote sales in the three-tier system.

BTG – By The Glass: Price for beverage, offered by the glass at on-premise accounts.

Frontline Price: Highest listed retail price

Street Price: Lowest listed retail price

Retail Price:  Price listed by retailers to consumers.

 

An Overview of the 3-Tier Sales and Distribution System.

 

Supplier Sales

In this sales tier, the supplier (winery, brewery, distillery, producer, or importer) sets the distributor’s FOB, which is the only price that the supplier has any direct control over.  Suppliers can influence the PTC through give-backs, discounts and promotions, but ultimately the price offered by distributors to retailers (wholesale price) and the PTC is in the hands of the distributor and retailer. Depending on the FOB paid, distributors have a good understanding of what SRP will be for retail accounts and will go-to-market accordingly.

Australian wineries, distilleries and breweries are required by federal law to enlist the services of a registered importer.  Once the product has cleared customs and is state side, the importer and supplier begin marketing the product to distributors.

Instead of soliciting distributors directly, Australian suppliers often engage an agent or consultant company to broker sales and provide marketing support to distributors.  Often, the firm will have importers and distributors that they work with to establish a solid market-entry strategy for new beverages.  These representatives must be fully licensed in the states you are planning on entering.

Even if you plan on selling ‘out-of-state,’ compliance with state laws is a must when working with state importers, brokers, distributors and retailers.   The costs and complexities of compliance vary considerably from state-to-state, so plan market-entry accordingly.

 

Distributor Sales

Once purchased, the distributor warehouses supply until further delivery to retail partners.  Freight, storage, and operating costs, as well as mark-up, will all be added to the wholesale price (note that some states have regulatory mark-up margins).

Even though the supplier does not have overall control of the price offered to retailers, often they are expected to provide incentive programs (tastings, promotional campaigns, etc.) in target markets to help build customer recognition, create a competitive offering and ultimately deplete stock at retail accounts. Both Distributors and consultancy firms will have reps working to help sales for your beverage, but you will need to provide incentive programs to really encourage them to concentrate on your brand.  Beyond incentives for your distribution tier reps, in order for successful market entry you will personally need to employ a team dedicated to support programs at retail accounts.

Some distributors are ‘multi-state’ or ‘national,’ which means their distribution network spans across various states and each branch of their company specializes in compliance for the state they operate in. Depending on the state, some wholesale distributors can also hold import licenses.

Working with national distributors or wholesale distributors with import licenses can sometimes simplify the import process in the three tier system, but it does not mean you will not be required to provide incentive programs, support programs and marketing campaigns to go along with those provided by your distributor reps. No matter what state you enter and with what import and distribution partners, be prepared to build a healthy market for your beverages.

 

Retail Sales

Retail sales are separated into two main account types – on-premise and off-premise. Retailers will buy stock from distributors at the wholesale price where-upon the product will be distributed to the retail store for further sale to the consumer.  Each state regulates retail sales and each set of laws, licenses and taxes, for both on-premise and off-premise accounts, varies from state-to-state considerably.

Chain and box stores often receive the best pricing and volume deals (incentives) from wholesalers while independent retailers work hard to market their offerings (variety, POP, POS, support programs, etc.)  Depending on what type of distributor you are working with, you will need to be able to service the type of retail partners they work with.

Independent retailers typically need to price their offerings higher (approximately 25%-50% margin) because they are unable to sell at the volume that Chain and Box stores (20%-45% margin) can.

Breweries, Wineries, Distilleries and Suppliers often have a SRP that they want to see as a final listing price at the retail level, but they seldom have any direct control over the final PTC.  Depending on any discounts, incentives, % mark-up, compliance factors, programming, marketing, and promotional campaigns that has gone into getting the product to market, the retail price can be dramatically different from that of a supplier’s initial SRP.

On-premise retail accounts are usually limited to selling to consumers by-the-glass, or by the bottle, and for consumption at their establishment only. Some states allow on-premise accounts to sell to consumers for off-premise consumption and some even allow securely sealed, opened bottles to leave the premise.  Support programs (promotional give-aways, merchandising, etc.) are also highly encouraged to build customer bases at important on-premise locations.

Depending on state laws, some wineries, breweries , distilleries and suppliers can sell direct-to-consumer (DTC).  This is often limited to producers selling directly to consumers at tasting rooms and brew pubs or at events, but DTC internet clubs directly associated with the producer are very popular in states where it is permitted.

For a good pricing overview for the USA market, please read Three Tier System and Pricing Overview for USA Market 

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Are you a winery, brewery or distillery looking to export your beverages to the USA?  Come network at Australia Trade Tasting and grow your brand.

A View from Behind the Bar: 2015 Trends from Jenna Hemsworth

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Suggestions of trending Wine, Beer and Spirits from One of Australia’s Top 5 Bartenders, Jenna Hemsworth.

Across all categories, Australia is producing some of the world’s most exciting adult beverage brands. Whether it’s Tasmanian whisky, Victorian wine, or craft beer from Byron Bay, you are sure to find stellar local offerings from wineries, distilleries and breweries around the country.

As Australians search for their favourite new independent libations, bartenders offer some of the most in depth insight into the industry. They are tasting, experimenting and serving up new flavours developed to delight the palette and kindle the spirit. If you are lucky enough to call one of our country’s great bartenders your friend, then you are likely tasting something truly special on a daily basis.

We are excited to have had the oppurtunity to talk with Jenna Hemsworth – what better source to get updated on what’s going on in the Australian Industry than from one of Australia’s most loved bartenders?

Australia Trade Tasting gets exclusive tasting notes from Jenna Hemsworth, Diageo Reserve World Class Top 100 Bartenders (Top 5 in Australia), on some of Australia’s most exciting distilleries, breweries and wineries.

Mr Black

Mr Black is an interesting Coffee liqueur from Erina, NSW.

Cold drip coffee liqueur. Retains the taste of fresh espresso, rather than sweetening it up with vanillas and caramels, great for coffee lovers as it tastes closer to coffee than a liqueur. Not overly bitter, well-rounded liqueur.

Four Pillars:

Four Pillars is a Australian staple gin coming out the Yarra Valley, VIC. They have three gins on the market (their original gin, a barrel-aged gin and a navy strength gin).

Original gin utilises whole oranges in the distillation process, leaving a superbly fresh, light and vibrant distillate. Pepperberry leaf and lemon myrtle are wonderful native ingredients used to add a touch of Australian influence and modernity.

Aged gin is rested in ex-Chardonnay French oak barrels, mellowing the gin so it can be sipped over ice or neat and chilled.

Navy strength adds finger limes into the distillate and cuts the percentage of oranges in the distillate, raises the abv to 58.8% for an intense, citrusy and lively gin that goes perfectly into a fresh lime gimlet (my favourite with this gin!).

Overeem:

Overeem Whisky is from Old Hobart Distillery.

There are two  main offerings of Overeem: Sherry and port matured whiskeys aged in 100L ex-port French oak barrels (quarter cask) and Sherry-matured whiskey in ex-sherry French oak barrels, also quarter cask/100L. Both come in 43% and cask strength variances. Superbly balanced, rich and complex whiskeys- a great example of Australian whiskey production and one of my go-to Aussie whisky brands.

Belgrove:

Belgrove Whisky is a great Tasmanian Offering.

Peter Bignell creates his own biodiesel on site in order to grow and process his own rye to create his whiskey on site. They have a white rye (unaged) and aged rye, as well as two rare releases of an oat whiskey and peated rye. I can honestly say all four of these products are exceptional- I am a massive fan of rye whiskey and it can easily stand up to the American brands! It is a different taste however, in a category of its own.

Belgrove is a sustainable distillery and his spent mash is fed to his animals on his farm, which is pretty cool. Great balance of sweet/savoury/spice throughout the range, with the aged rye developing this superb complexity through the barrel ageing process.

Edge Brewing Project:

Edge Brewing is From North Melbourne, VIC.
There Cool Hops stands out. It is the most prevalent variety I have seen out and about.  It’s Sessionable, hop-forward and a true to style pilsner.
They also offer ‘Addiction’ (english pale ale), Angel of Zest (saison/farmhouse style), Angry Pirate (american pale ale), Ashes to Mashes Wattleseed stout (Export stout), Cool hops (german pilsner), Cryonic hops (American double/imperial pilsner), Southern Hemisphere IPA (american double/imperial IPA).  All of which trying are a bit harder to find, but worthy of a try when you get the chance.

Killer Sprocket:

Killer Sprocket was founded in 2012- from Cavalier brewing (West of Melbourne, VIC).

‘Bandit’ is style peated pale ale which has 10% peated malt in it. It’s a very interesting brew worth keeping your eye out for. Another one of their interesting offerings is an experimental American Pale Ale which they add juniper berries to. Their ‘Hey Juniper.’   has a distinctly piney taste.

Holgate Brew House

Holgate Brew House is located in Woodend, regional VIC.

Their Mt Macedon Pale Ale is a broadly appealing, easy drinking Pale Ale worthy of any summer day.

Road Trip is their American IPA) and is a really sessionable, super hoppy offering.
ESB (extra special bitter) is a classic, earthy, English bitter and is a good ‘pub beer.’
Temptress is thier chocolate porter and is INCREDIBLE. My favourite, it’s infused with Dutch cocoa and whole vanilla beans.
Pilsner is their german style lager. Light bodied, massive flavour, is an easy drinker. In fact it’s easy to get through the case.

Hopinator is their Double American IPA and something really special.  I used to drink this on tap regularly at a beer hall I used to work in…. massive, MASSIVE hops, big bold and bitter, all about flavour.

Stone and Wood Brewery

Stone and Wood Brewery is from Byron Bay, NSW.
They have three staples that should be a part of any beer lover’s rotation.  The first is Stone and Wood Pacific Ale which is easy to drink, very fruity with passion fruit aromas and crisp taste.
The Stone and Wood Lager is a great representation of a classic lager and can be drank at any time and with any food
Stone and Wood Jasper Ale is a mash-up of German alt, American Amber ale and English brown ale.  It’s a big winter beer, with a spicy bitterness.

Feral Brewing Company:

Feral Brewery is from the Swan Valley, near Perth, WA.
Feral white is a witbeer made in the traditional Belgium style of 50% wheat, 50% barley and with a Belgium yeast strain.
Hop Hog is an American IPA that I love and certainly worth an order. Aggressively bitter, pine notes. It’s one for a real beer lover.
Golden Ace Golden Ale has a distinct citrus flavor and is brewed with Japanese bred Sorachi Ace hops providing for an interesting variation.

Gapstead Wines:

Gapstead Wines are From King Alpine Valleys, VIC.

A very interesting winery dabbling in a large selection of varietals: Cab sauv, Durif, Shiraz, Merlot, Chardonnay, Sauv Blanc, Sparkling Chardonnay/Pinot Noir, Dolcetto syrah, Moscato, Rosa moscato, Pinot grigio, Sauv blanc, Saperavi, Tempranillo, Barbera, Petit Manseng, Fiano.

They have won over 100 different medals and trophies for their wines and their
Victorian alps winery has a restaurant boasting great food and wine pairings. They use local produce to match their cool climate wines and offer an amazing menu.

About Jenna Hemsworth

Jenna is a well-respected bartender in the Australian hospitality scene. uShe has worked in esteemed Melbourne venues such as Eau De Vie Melbourne, Cookie, Kodiak Club and Bad Frankie.  She placed in the Top 5 in Australia in the World Class bartending competition 2014, held by Diageo, and Top 8 in Australia in the Australian Bartender of the Year competition 2014 held by Australian Bartender Magazine. She is also a regular competitor on a national stage, having achieved placing positions in various national competitions.
Jenna has worked closely with, and developed an adept knowledge of Australian spirits in her position at Bad Frankie bar, who solely stock local spirits from around Australia. She has a strong knowledge of spirits from around the world, cocktails, beer and wine.Jenna was a judge for the 2014 Melbourne International Spirits Competition.

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Are you an Australian beer, wine or spirits distributor looking to source new products for your portfolio?  Get Involved at Australia Trade Tasting and network with trending wineries, breweries and distilleries in 2015.

Australian Brewery – National Pride and Canned Craft Beer

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Australia Trade Tasting Profiles Craft Beer exhibitor Australian Brewery.

Founded in 2010, Australian Brewery is a state of the art facility full of clean, sleek stainless steal.  The brew room is quite impressive and makes you wonder if it was built to reflect their dedication to canning, a signature characteristic of Australian Brewery.

Australian quickly gained market traction as their line-up of unique canned beers won multiple awards and their dedication to building a fan base of die-hard consumers won them support around the country. From it’s canning line to it’s front office, the brewery is purpose built to produce some of Australia’s choice beers and ciders.

We had the chance to talk with Australian Brewery owner Marcello Colisimo on the rapid rise of Australian Brewery and his plans for it’s future.

Why is it that Australian Brewery strictly cans their beer and cider line-up?

It was an easy decision really, as a craft Brewer you are always
looking for the ways to ensure your beer remains as fresh as possible
for as long as possible. I mean in an ideal world everybody would be
drinking straight from our tanks, but after extensive research the next
best option was to package in cans. Zero light (preventing UV light
breaking down the delicate flavours.) Less oxygen pickup during
packaging than bottles and no oxygen leaks once inside (unlike bottles.)
Not applicable to taste but important to us as a company is the
environmental benefit, cans are lighter so leave a smaller carbon
footprint and have a higher recycling rate than bottles. So all-in-all,
cans were an easy choice for protecting our award winning beers.

Tell us more about the Canbassador competition, what was the overall response from your audience?  It looks like you guys really boosted your brand recognition with the program.

Canbassador for us was about educating consumers on the benefits of
cans and connecting to a key target demographic of a young, creative,
socially engaged craft beer drinker. In a cluttered Australian craft
beer market it had an overwhelming response, converting casual drinkers
into passionate supporters of our beers and brand.

Australian Brewery takes part in a lot of local and national events.  What message do you guys try and get out into the world when you are exhibiting?

Part of being a micro – craft brewery is about getting in consumers
faces and having them taste our beers. We have one of the highest medal
rates of any brewery in the country with champions trophies, and many
best in class awards; including two this year for our Pale Ale (Best in
class Australian Pale Ale CBIA / AIBA.) So we know customers will love
it, we just need to let them taste it. And the easiest way of getting in
front of a lot of people at once is trade shows and exhibitions. It also
helps that consumers at these events are already engaged.

You also spend a lot of time doing tasting at retail accounts – what do you find works best building support in your distribution channels?

As a small producer we don’t have the ability to provide rebates to
lock in stockists and tap share like the big multi nationals. So we have
to get pretty creative with our accounts. Tastings are very important
and we run them weekly, but we also offer staff incentives etc. However
what works best, and what we love to do the most is to bring the venues
staff out to the Brewery for lunch, a brewery tour and of course beers
with our head brewer. This gives the staff the confidence to sell our
products. In our experience if the staff love it, they will pass that on
to consumers.

How are you planning on taking advantage of your presence at Australia Trade Tasting?

We have begun exporting our beers to Japan with quite a lot of success.

The next stage of our distribution is to take this further with an eye
to meet distributors for other Asian countries and America. We are also
looking to boost our national distribution in Australia. AuTT looks to
be a great place to connect with a variety of industry leaders in the
distribution game.

Australian Brewery has built a successful national brand over the course of a few years. As they continue to grow and build markets around the world, they will be spreading their passion for their namesake country.  They’ve put themselves in an exciting position to represent both Australia and craft beer together and are poised to be a bright spot in the industry for decades to come.

AuTT_Banner_Wine_MagAre you a beer distributor looking to source new and innovative Australian craft beers? Get Involved at Australia Trade Tasting.

Beer Competitions in Australia

Beer Distributors in Australia

Here is a list of the Leading Beer Competitions in Australia.  Exhibit your brands and connect around the country!

Australian International Beer Awards

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The AIBA is Presented annually by the Royal Agricultural Society (RASV) in partnership with Federation University Australia.

The Australian International Beer Awards (AIBA) is the largest competition of its kind in the Asia Pacific region and is renowned for celebrating beer and brewing excellence in Australia and around the world.

The AIBA provides brewers with an opportunity to benchmark their beers against international industry standards and aims to create greater consumer awareness of the quality and diversity of beer styles available in Australia and internationally.

For further information regarding the Australian International Beer Awards please email events@rasv.com.au or call +61 3 9281 7444.

Australian Amateur Brewing Championship

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The first national competition of the ABAA (Amateur Brewers Association of
Australia) was held in Sydney in 1995 in conjunction with the Ausbeer Homebrew
Expo organised by Colin Penrose. The call for entries was publicised in the magazine Ausbeer and entries were judged over several days/evenings preceding the Expo by a number of Sydney judges.

A rather informal body (the AABA – Australian Amateur Brewing Association) with
self-appointed delegates from some of the states has been responsible for deciding on
the rules and categories for the AABC, which has been run by a local organising
committee.

For more information please the website http://www.aabc.org.au/

Western Australian State Amateur Brewers Competition

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The 2014 WA State Amateur Brewers Competition (WASABC) started in 2007 by a group of dedicated amateur brewers, to offer Western Australian brewers a chance to compete at National level, at the Australian Amateur Brewing Championship (AABC).

WASABC offers you the platform to challenge your skills amongst the best brewers in the State, and get invaluable feedback from our BJCP certified judges. Whether you win or not, this feedback will help you to become a better brewer, raise the overall skill level in our State, and ultimately help developing Award winning brews.

The WASABC Organiser(s) are independent volunteer(s), who each year, work tirelessly to offer all WA amateur brewers the opportunity to showcase their pride and joy at State and National level, at the AABC, and show the country that Western Australians can brew fantastic beers!

WA is blessed with some of the best professional brewers in the country, nearly all of them started as home brewers, and we hope that WASABC contributes to nurture the next generation of professional craft brewers!

Sydney Royal Beer & Cider Show

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The Sydney Royal competitions showcase Australia’s finest produce and award the best of the best with a coveted Sydney Royal medal.

This is a fantastic opportunity to submit your finest products to benchmark them against the rest of this high-growth industry. The 2014 Show received the most number of entries ever in the history of the Competition and awarded a record eight Gold Medals and three Championships.

Vicbrew

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Vicbrew; The voice of  Craft Brewers in Victoria.

Vicbrew was established in 1995 as an informal committee primarily set-up to organise and run a Victorian Amateur/Craft/Home Brewing competition and assist with the organisation and running an Australian Amateur/Craft/Home Brewing competition. It’s members are representatives of various Victorian Home Brewing Clubs and so can provide a means of communication between the Clubs which facilitates a co-ordination of Club activities. As a secondary role, Vicbrew will, finances permitting, encourage the novice brewer by providing sponsorship of a “Best Novice Brewer” prize at sanctioned Victorian Amateur/Craft/Home Brewing competitions.

BeerFest

BEERFEST

Beerfest is held in February of each year and is organised by The Melbourne Brewers. Melbourne’s oldest Craft Brewing Club based in Melbourne’s eastern suburbs.

Beerfest is a weekend event, commencing on the Friday afternoon and finishing up on the Sunday afternoon. While beer judging dominates proceedings, other social activities are organised. Visitors are welcome to come along and view the judging and sample the beers coming off the judging tables.

2015 starts a new chapter in Beerfest history with the event moving to The Royal George Hotel in Kyneton Victoria.

Exhibit_at_Australia_Trade_Tasting

If you are a craft brewery looking to exhibit your brands in front of wholesalers, importers and distributors get involved at Australia Trade Tasting.

Australia Trade Tasting announces Andre Eikmeier as Keynote Speaker.

Andre_VinoMofo

MELBOURNE, October 09, 2014 – In a continued effort to add influential market makers to their Educational Conference, Australia Trade Tasting is pleased to announce Andre Eikmeier, co-founder of Vinomofo.com, as a featured key note speaker.

Over the past three years Andre Eikmeier has help establish Vinomofo.com as one of the leading online wine retailers in the industry. With just under $30 million in turn over and a recent recipient of multiple business awards, the company has skyrocketed to the top of the Australian retail world. Australia Trade Tasting is excited to bring Andre on board to provide insight into the increasingly important online retail channel and talk about what it means to build a business from the ground up.

The educational conference will be taking place on 1st Sept, 2015, in Melbourne, Australia and will be featuring 6 key note speeches and 6 bold talks from some of the most influential beverage professionals from around the world.

The event will cover a wide variety of sales, distribution and brand building topics facing brand owners and beverage businesses ready to expand in Australia through 2015 and beyond.

For More information on who is presenting at the conference and how to attend, please visit the official Australia Trade Tasting’s conference website.

About Australia Trade Tasting

Australia Trade Tastings is an exclusive wine, beer, cider and spirits event with real industry buyers as judges dedicated to serving the independent sector of the Australia industry.  Servicing both Melbourne and Sydney, the event is designed to spotlight outstanding wine, beer, and spirit brands in front of industry VIPs.

www.australiatradetasting.com