How can you Sell your Wine, Beer, and Spirits in the USA? Here’s A Brief Overview of the 3-Tier System.

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Are you looking for a guide on what it means for your Australian brewery, winery, or distillery to do business in the three-tier sales system in the USA?

The three-tier system was put into place after the abolition of Prohibition to control and regulate the distribution of adult beverages in the USA.  Production, importation, packaging and marketing are all federally regulated. Once federally approved for sale within the USA, further compliance with state distribution laws is necessary for market-entry anywhere in the USA.

The following article examines industry terminology used by suppliers, importers, wholesale distributors and retailers and outlines the role of each tier in the three tier system.

Here are some frequently used terms & abbreviations and their meanings for breweries, wineries and distilleries ready to start contacting importers, distributors and retailers in the USA:

FOB Price– Freight on Board: Supplier’s price (per case). The amount producers will get paid per case for their products. When talking about distributing their brand in their state, suppliers need to be ready by saying, “Its $54 per case FOB (New Jersey) / $4.50 per bottle.” When talking to a potential importer who plans to import their product, the FOB would be quoted as $36 per case FOB (Sydney) / $3 per bottle. If a supplier is picking the international freight tab they can quote $40 FOB (New York Port) to the importer.

On-Premise Retail: Bars, Clubs, Tasting Rooms, Brew Pubs, etc.  Any retail location where beverages are sold for consumption on premise.

Off-Premise Retail: Liquor Store, Chain Store, Box Store, etc.  Any retail location where beverages are sold for consumption off premise.

Call Frequency – How often a distributor rep visits a retail account

Control State – A state where sales are controlled directly by state-run establishments

SRP – Suggested Retail Price: Suggested final offer price to consumers in on-premise and off-premise accounts calculated using assumed mark-up percentages, as determined by market research by the supplier.

PTC – Price to Consumer.

PTD – Price to Distributor.

Margin – Based on sale price, this is usually reported as a profit percentage.

Markup – Based on cost, this is usually reported as a profit percentage.

Dry Shelf:  Retailer shelf that is not refrigerated

DTC – Direct to Consumer:  Any sale of beverage directly from the producer to the consumer.  Typically, this is done by local producers through internet sales, tasting rooms, fan clubs, events, etc.

FET – Federal Exercise Tax

Hand-Selling: The act of promoting and selling your beverage face-to-face.

Programming: Tastings, bottle-necks, marketing campaigns, etc.  Any promotional material you can provide to help market your beverage.

DI – Days Inventory: How many more days of inventory left of a certain product at a distributor warehouse.

Incentives: Coupons, discounts, free cases, give-backs, etc.  Any programs given to help promote sales in the three-tier system.

BTG – By The Glass: Price for beverage, offered by the glass at on-premise accounts.

Frontline Price: Highest listed retail price

Street Price: Lowest listed retail price

Retail Price:  Price listed by retailers to consumers.

 

An Overview of the 3-Tier Sales and Distribution System.

 

Supplier Sales

In this sales tier, the supplier (winery, brewery, distillery, producer, or importer) sets the distributor’s FOB, which is the only price that the supplier has any direct control over.  Suppliers can influence the PTC through give-backs, discounts and promotions, but ultimately the price offered by distributors to retailers (wholesale price) and the PTC is in the hands of the distributor and retailer. Depending on the FOB paid, distributors have a good understanding of what SRP will be for retail accounts and will go-to-market accordingly.

Australian wineries, distilleries and breweries are required by federal law to enlist the services of a registered importer.  Once the product has cleared customs and is state side, the importer and supplier begin marketing the product to distributors.

Instead of soliciting distributors directly, Australian suppliers often engage an agent or consultant company to broker sales and provide marketing support to distributors.  Often, the firm will have importers and distributors that they work with to establish a solid market-entry strategy for new beverages.  These representatives must be fully licensed in the states you are planning on entering.

Even if you plan on selling ‘out-of-state,’ compliance with state laws is a must when working with state importers, brokers, distributors and retailers.   The costs and complexities of compliance vary considerably from state-to-state, so plan market-entry accordingly.

 

Distributor Sales

Once purchased, the distributor warehouses supply until further delivery to retail partners.  Freight, storage, and operating costs, as well as mark-up, will all be added to the wholesale price (note that some states have regulatory mark-up margins).

Even though the supplier does not have overall control of the price offered to retailers, often they are expected to provide incentive programs (tastings, promotional campaigns, etc.) in target markets to help build customer recognition, create a competitive offering and ultimately deplete stock at retail accounts. Both Distributors and consultancy firms will have reps working to help sales for your beverage, but you will need to provide incentive programs to really encourage them to concentrate on your brand.  Beyond incentives for your distribution tier reps, in order for successful market entry you will personally need to employ a team dedicated to support programs at retail accounts.

Some distributors are ‘multi-state’ or ‘national,’ which means their distribution network spans across various states and each branch of their company specializes in compliance for the state they operate in. Depending on the state, some wholesale distributors can also hold import licenses.

Working with national distributors or wholesale distributors with import licenses can sometimes simplify the import process in the three tier system, but it does not mean you will not be required to provide incentive programs, support programs and marketing campaigns to go along with those provided by your distributor reps. No matter what state you enter and with what import and distribution partners, be prepared to build a healthy market for your beverages.

 

Retail Sales

Retail sales are separated into two main account types – on-premise and off-premise. Retailers will buy stock from distributors at the wholesale price where-upon the product will be distributed to the retail store for further sale to the consumer.  Each state regulates retail sales and each set of laws, licenses and taxes, for both on-premise and off-premise accounts, varies from state-to-state considerably.

Chain and box stores often receive the best pricing and volume deals (incentives) from wholesalers while independent retailers work hard to market their offerings (variety, POP, POS, support programs, etc.)  Depending on what type of distributor you are working with, you will need to be able to service the type of retail partners they work with.

Independent retailers typically need to price their offerings higher (approximately 25%-50% margin) because they are unable to sell at the volume that Chain and Box stores (20%-45% margin) can.

Breweries, Wineries, Distilleries and Suppliers often have a SRP that they want to see as a final listing price at the retail level, but they seldom have any direct control over the final PTC.  Depending on any discounts, incentives, % mark-up, compliance factors, programming, marketing, and promotional campaigns that has gone into getting the product to market, the retail price can be dramatically different from that of a supplier’s initial SRP.

On-premise retail accounts are usually limited to selling to consumers by-the-glass, or by the bottle, and for consumption at their establishment only. Some states allow on-premise accounts to sell to consumers for off-premise consumption and some even allow securely sealed, opened bottles to leave the premise.  Support programs (promotional give-aways, merchandising, etc.) are also highly encouraged to build customer bases at important on-premise locations.

Depending on state laws, some wineries, breweries , distilleries and suppliers can sell direct-to-consumer (DTC).  This is often limited to producers selling directly to consumers at tasting rooms and brew pubs or at events, but DTC internet clubs directly associated with the producer are very popular in states where it is permitted.

For a good pricing overview for the USA market, please read Three Tier System and Pricing Overview for USA Market 

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Are you a winery, brewery or distillery looking to export your beverages to the USA?  Come network at Australia Trade Tasting and grow your brand.

A View from Behind the Bar: 2015 Trends from Jenna Hemsworth

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Suggestions of trending Wine, Beer and Spirits from One of Australia’s Top 5 Bartenders, Jenna Hemsworth.

Across all categories, Australia is producing some of the world’s most exciting adult beverage brands. Whether it’s Tasmanian whisky, Victorian wine, or craft beer from Byron Bay, you are sure to find stellar local offerings from wineries, distilleries and breweries around the country.

As Australians search for their favourite new independent libations, bartenders offer some of the most in depth insight into the industry. They are tasting, experimenting and serving up new flavours developed to delight the palette and kindle the spirit. If you are lucky enough to call one of our country’s great bartenders your friend, then you are likely tasting something truly special on a daily basis.

We are excited to have had the oppurtunity to talk with Jenna Hemsworth – what better source to get updated on what’s going on in the Australian Industry than from one of Australia’s most loved bartenders?

Australia Trade Tasting gets exclusive tasting notes from Jenna Hemsworth, Diageo Reserve World Class Top 100 Bartenders (Top 5 in Australia), on some of Australia’s most exciting distilleries, breweries and wineries.

Mr Black

Mr Black is an interesting Coffee liqueur from Erina, NSW.

Cold drip coffee liqueur. Retains the taste of fresh espresso, rather than sweetening it up with vanillas and caramels, great for coffee lovers as it tastes closer to coffee than a liqueur. Not overly bitter, well-rounded liqueur.

Four Pillars:

Four Pillars is a Australian staple gin coming out the Yarra Valley, VIC. They have three gins on the market (their original gin, a barrel-aged gin and a navy strength gin).

Original gin utilises whole oranges in the distillation process, leaving a superbly fresh, light and vibrant distillate. Pepperberry leaf and lemon myrtle are wonderful native ingredients used to add a touch of Australian influence and modernity.

Aged gin is rested in ex-Chardonnay French oak barrels, mellowing the gin so it can be sipped over ice or neat and chilled.

Navy strength adds finger limes into the distillate and cuts the percentage of oranges in the distillate, raises the abv to 58.8% for an intense, citrusy and lively gin that goes perfectly into a fresh lime gimlet (my favourite with this gin!).

Overeem:

Overeem Whisky is from Old Hobart Distillery.

There are two  main offerings of Overeem: Sherry and port matured whiskeys aged in 100L ex-port French oak barrels (quarter cask) and Sherry-matured whiskey in ex-sherry French oak barrels, also quarter cask/100L. Both come in 43% and cask strength variances. Superbly balanced, rich and complex whiskeys- a great example of Australian whiskey production and one of my go-to Aussie whisky brands.

Belgrove:

Belgrove Whisky is a great Tasmanian Offering.

Peter Bignell creates his own biodiesel on site in order to grow and process his own rye to create his whiskey on site. They have a white rye (unaged) and aged rye, as well as two rare releases of an oat whiskey and peated rye. I can honestly say all four of these products are exceptional- I am a massive fan of rye whiskey and it can easily stand up to the American brands! It is a different taste however, in a category of its own.

Belgrove is a sustainable distillery and his spent mash is fed to his animals on his farm, which is pretty cool. Great balance of sweet/savoury/spice throughout the range, with the aged rye developing this superb complexity through the barrel ageing process.

Edge Brewing Project:

Edge Brewing is From North Melbourne, VIC.
There Cool Hops stands out. It is the most prevalent variety I have seen out and about.  It’s Sessionable, hop-forward and a true to style pilsner.
They also offer ‘Addiction’ (english pale ale), Angel of Zest (saison/farmhouse style), Angry Pirate (american pale ale), Ashes to Mashes Wattleseed stout (Export stout), Cool hops (german pilsner), Cryonic hops (American double/imperial pilsner), Southern Hemisphere IPA (american double/imperial IPA).  All of which trying are a bit harder to find, but worthy of a try when you get the chance.

Killer Sprocket:

Killer Sprocket was founded in 2012- from Cavalier brewing (West of Melbourne, VIC).

‘Bandit’ is style peated pale ale which has 10% peated malt in it. It’s a very interesting brew worth keeping your eye out for. Another one of their interesting offerings is an experimental American Pale Ale which they add juniper berries to. Their ‘Hey Juniper.’   has a distinctly piney taste.

Holgate Brew House

Holgate Brew House is located in Woodend, regional VIC.

Their Mt Macedon Pale Ale is a broadly appealing, easy drinking Pale Ale worthy of any summer day.

Road Trip is their American IPA) and is a really sessionable, super hoppy offering.
ESB (extra special bitter) is a classic, earthy, English bitter and is a good ‘pub beer.’
Temptress is thier chocolate porter and is INCREDIBLE. My favourite, it’s infused with Dutch cocoa and whole vanilla beans.
Pilsner is their german style lager. Light bodied, massive flavour, is an easy drinker. In fact it’s easy to get through the case.

Hopinator is their Double American IPA and something really special.  I used to drink this on tap regularly at a beer hall I used to work in…. massive, MASSIVE hops, big bold and bitter, all about flavour.

Stone and Wood Brewery

Stone and Wood Brewery is from Byron Bay, NSW.
They have three staples that should be a part of any beer lover’s rotation.  The first is Stone and Wood Pacific Ale which is easy to drink, very fruity with passion fruit aromas and crisp taste.
The Stone and Wood Lager is a great representation of a classic lager and can be drank at any time and with any food
Stone and Wood Jasper Ale is a mash-up of German alt, American Amber ale and English brown ale.  It’s a big winter beer, with a spicy bitterness.

Feral Brewing Company:

Feral Brewery is from the Swan Valley, near Perth, WA.
Feral white is a witbeer made in the traditional Belgium style of 50% wheat, 50% barley and with a Belgium yeast strain.
Hop Hog is an American IPA that I love and certainly worth an order. Aggressively bitter, pine notes. It’s one for a real beer lover.
Golden Ace Golden Ale has a distinct citrus flavor and is brewed with Japanese bred Sorachi Ace hops providing for an interesting variation.

Gapstead Wines:

Gapstead Wines are From King Alpine Valleys, VIC.

A very interesting winery dabbling in a large selection of varietals: Cab sauv, Durif, Shiraz, Merlot, Chardonnay, Sauv Blanc, Sparkling Chardonnay/Pinot Noir, Dolcetto syrah, Moscato, Rosa moscato, Pinot grigio, Sauv blanc, Saperavi, Tempranillo, Barbera, Petit Manseng, Fiano.

They have won over 100 different medals and trophies for their wines and their
Victorian alps winery has a restaurant boasting great food and wine pairings. They use local produce to match their cool climate wines and offer an amazing menu.

About Jenna Hemsworth

Jenna is a well-respected bartender in the Australian hospitality scene. uShe has worked in esteemed Melbourne venues such as Eau De Vie Melbourne, Cookie, Kodiak Club and Bad Frankie.  She placed in the Top 5 in Australia in the World Class bartending competition 2014, held by Diageo, and Top 8 in Australia in the Australian Bartender of the Year competition 2014 held by Australian Bartender Magazine. She is also a regular competitor on a national stage, having achieved placing positions in various national competitions.
Jenna has worked closely with, and developed an adept knowledge of Australian spirits in her position at Bad Frankie bar, who solely stock local spirits from around Australia. She has a strong knowledge of spirits from around the world, cocktails, beer and wine.Jenna was a judge for the 2014 Melbourne International Spirits Competition.

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Are you an Australian beer, wine or spirits distributor looking to source new products for your portfolio?  Get Involved at Australia Trade Tasting and network with trending wineries, breweries and distilleries in 2015.

Whisky Distilleries in Australia

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This is the second part (M-Z) of a complete list of Australian Whiskies

Nant Distillery

Just an hour from Hobart, in the mystical Central Highlands of Tasmania, is historic Nant Estate (circa 1821). Purchased by the Batt family in 2004, it continues to be lovingly and meticulously restored to its former glory. Today it is the proud home to the Nant Distilling Company, producers of the internationally renowned Nant Single Malt Whisky.

254 Nant Lane, Bothwell, Tasmania, PO Box 4 Bothwell, Tasmania 7030

P: (03) 6291 3501, F: (03) 6259 5560

New World Whisky Distillery (Starward Whisky)

The original idea of New World Whisky Distillery was to create an organic brewery. But a chance meeting at a micro-distillery captured Dave’s imagination for whisky. This shortly led to a handshake agreement to return to Melbourne and start a new distillery with some local investors. That was 2004. As with most early stage start-ups, it has been a white-knuckle experience, but through determination and a certain amount of luck, New World Whisky Distillery has released its first world class premium malt whisky: Starward.

Building 136, 181 Larkin Street, Essendon Fields, Victoria 3041, Australia

T: +61 (0)3 9005 4420 F: +61 (0)3 9005 4423

Old Hobart Distillery

Old Hobart Distillery is a boutique distillery located in Tasmania producing hand-crafted whiskies and other spirits.

Their whisky is made from some of the finest ingredients Tasmania has to offer, with barley to rival the finest in the world and water recognised as the cleanest. Their Overeem Single Malt Whisky is creating great interest to discerning palates the world over.

37 Brightwater Road, Blackmans Bay, Tasmania, 7052, Australia.

e:  info@oldhobartdistillery.com, P: (03) 6292 0004

Redlands Distillery

Redlands Distillery is one of two ‘paddock to bottle’ single malt whisky distilleries in the world (the other is Kilchoman in Scotland). They grow our own barley, draw our water from our 2km of Plenty River water frontage, steep and floor malt the barley and mash and distil in our circa 1857 granary building. A cooper prepares French oak barrels on site, and their whisky is left to mature in peace in our hop kiln. Redlands Distillery uses barrels sourced from local Tasmanian vineyards.

759 Glenora Road, Plenty, Tasmania, 7140, Australia.

e: phil@redlandsestate.com.au, P: (+0061) 3 6261 5728

Sullivans Cove Single Malt Whisky

Sullivans Cove whisky was established in 1994 at Sullivans Cove in Hobart, the birthplace of Tasmanian whisky. Sullivans Cove is the spot where the British first established the settlement that would grow into the City of Hobart.

Sullivans Cove is one of Tasmania’s most successful and widely distributed whiskies, available in 11 countries and the winner of some of the most prestigious international whisky awards.

1/14 Lamb Place, Cambridge, Tasmania, 7170, Australia.

T: +61 (03) 62485399, e: office@tasmaniadistillery.com.au
The Grove Distillery

The Grove Distillery started out as a winery, but have evolved into a distillery and brewery.  The Grove Experience offers a spirit crafted after american style bourbon as well as Gin, Vodka, Absinthe, Grappola.  They are planning on a whole variety of future spirits.

The Nano brewery produces crafted ales and as one of the only distilleries in the South West they pride themselves on their quality and unique recipes.

213 Carter Road, Wilyabrup, Margaret River, Western Australia, 6280, Australia.

e: info@thegrovevineyard.com.au, P: +61 (8) 9755 7458

Timboon Railway Shed Distillery

Visitors are warmly welcomed at Timboon Railway Shed Distillery  to sample spirits as part of the Distillery experience. On any given day the distillery will be operating, bubbling and steaming and producing spirits behind protective glass for all to see. Talk to the distiller and read through the History of Distilling in the area. and of course…. make sure you have a wee sample,

The whisky at the Timboon Railway Shed Distillery is a single malt whisky, distilled in a pot still, using malted barley as the only grain ingredient.

The Railway Yard, 1 Bailey Street, Timboon, Victoria, 3268, Australia.

P: 03 5598 3555, e:info@timboondistillery.com.au

Wild Swan Distilling Company

Wild Swan Whisky is an Australian made whisky coming from the finest grains and the freshest water available. It is with these ingredients that the master distiller is able to manufacture a smooth, rich tasting whisky. They have a blended whisky, and for those that enjoy the more traditional style of Scotch whisky then their  single malt whisky will be sure to please the toughest of whisky critics.

Wild Swan has been consistent in producing high quality spirits that have been recognized internationally.

10581 West Swan Road, Henley Brook WA 6055 Swan Valley, Western Australia, Australia.

T: +61 8 9296 6656, F: +61 8 9296 6657

William McHenry & Sons Distillery

William McHenry and Sons Distillery is Australia’s southern-most whisky distillery and with its family heritage makes it the southernmost family run distillery in the world. Its southern location takes advantage of the cool-moist-maritime environment, giving the maturing spirit the right conditions to make the most of its time in the wooden barrels. The property also has its own abundant pure spring water which becomes the heart of the developing spirit.

229 Radnor Road, Port Arthur, Tasmania, 7182, Australia.

T:03 6250 2533, M:0417 559 967, e: williamfmchenry@gmail.com

Are you an Australian Distillery looking to connect with top buyers or Australian distributor or importer looking to source Australian Whiskies? Get Involved at Australia Trade Tasting.

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Whisky Distilleries in Australia

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This is the first part (A-L) of a complete list of Australian Whiskies.

Bakery Hill

As with all classic single malt whiskies, Bakery Hill Distillery use only malted barley, yeast and water to ensure the true classic flavour and aroma of real single malt whisky.

Bakery Hill believes the addition of caramel dulls and mutes the exceptionally fine flavour and nose of malts so, nlike many other malt whiskies, no caramel is added to improve the appearance.

1/20 Gatwick Rd
Nth Bayswater Victoria 3153
Phone: +61 3 9761 7216, Fax: +61 3 9761 7216, Contact David Baker directly on 0408 705 770

Belgrove Distillery

The Belgrove Distillery is the only Rye Distillery in Australia. Located North of Hobart, Belgrove Distillery is also the only biodiesel powered distillery in the world and one of very few Whisky distilleries that grows all its own grain, malts, ferments, distills and barrel ages on site.

The copper still was handmade from scratch. Belgrove takes pride in it’s dedication to quality products and sustainable production.

3121 Midland Highway, Kempton, Tasmania Australia 7030.
Mob  0409 144 560   |   Int +61 409 144 560

Black Gate Distillery

The Black Gate Distillery  make high quality spirits from local grains and fruits, while providing a unique tasting experience for enthusiasts and the overtly curious.

They operate an online store and produce three spirits: Quandong Liqueur; Lemon Vodka; and Lime Vodka. They are open for visits by appointment.

72 Forest Road, MENDOORAN NSW Australia 2842 

Tel. 02 6886 1123, Mob. 0429 978 822

Bluestill Distillery

Bluestill Distillery offers a great line-up of diverse spirits:

James Bentley – Whisky, Black Widow – Bourbon, Red Kelpie – Sweet Dark Rum, Trafalgar – Gin, Young Drop – Brandy, Double Up – Vodka, Chiapas – Tequila, Young Drop – Slivovitz, Young Drop – Grappa, Black Widow Bourbon and Cola RTD’s.

They also have a restaurant which can seat up to 90 people. With panoramic views of the township of Young, you can enjoy country-style cuisine, either indoors or al fresco.

Kingsvale to 161 Henry Lawson Way, township of Young, info@bluestill.com.au, Phone +61 2 6382 2200
Fax No  +61 2 6382 4170

Great Southern Distilling Company (Limeburners Single Malt Whisky)

Great Southern Distilling Company is a boutique distillery, producing premium quality spirits using time honoured techniques and traditional copper pot stills. They are also Home of the Nationally and Internationally awarded Limeburners Single Malt Whisky.

Limeburners Whisky is produced and bottled by hand. By world standards they are a tiny operation… which is the way they like it.

Cellar Door and Distillery
252 Frenchman Bay Rd, Robinson, Albany, WA 6330
E-mail: 
manager@distillery.com.au
Phone:   +61 8 9842 5363    

Mailing Address 
PO Box 1597,  Albany WA 6331

Marketing and Distribution
E-mail: 
brent@distillery.com.au 

Hellyers Road Distillery

Hellyers Road is Australia’s largest single malt whisky distillery, but they really don’t feel that big. They think big and act big, but when compared to Europe’s finest, they’re actually quite small. And that’s good, because it keeps them trying hard to produce Australia’s very best single malt whiskies..

Address: 153 Old Surrey Road, (PO BOX 1415), Burnie, Tasmania 7320, Australia.

Phone : 03 6433 0439

Int’l : +61 3 6433 0439

Fax : +61 3 6433 1094

Email : sales@hellyersroaddistillery.com.au 

Joadja Whisky Distillery

Joadja Whisky Distillery is located in the Southern Highlands of New South Wales, Australia. The town of Joadja was established in the late 1870’s by the Austrailian Kerosene Oil and Mineral Co. and the hundreds of Scottish oil shale miners who brought with them their skills in the mining and retorting techniques……  and the stilling of “sly grog.”

1760 Joadja Road, Joadja, New South Wales, 2575 Australia.

(02) 4878-5129, info@joadjawhisky.com.au

Lark Distillery

Lark Distillery is an Australian single malt whisky, proudly unique in character and style, crafted in small batches exclusively from pure Tasmanian ingredients, matured in small barrels, hand-bottled by whisky lovers in Tasmania for whisky lovers world-wide.

40 Denholms Road, Cambridge, Tasmania, 7170, Australia.

Phone (03) 6321 9088 Fax (03) 6231 9082

Are you looking to source new Australian Whisky Distillers? Come and network with unique Australian distilleries ready to do business at Australia Trade Tasting.

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Craft Distilleries in Australia

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A List of Unique Craft Distilleries in Australia

The Australian Distillery

The Australian Distillery is Nestled amongst the picturesque rolling hills and pristine beaches of the Illawarra, The Australian Distillery produces premium world class spirits using only the finest Australian grains and the purest of waters.
Using unique blends of the finest ingredients, our spirits are hand crafted by a master distiller. Our traditional hand beaten copper pot stills capture the authentic flavours and aromas that truly reflect the highest standards of premium spirits.

Australian Spirits Distilling Co. Pty Ltd
PO Box 174, GERRINGONG NSW 2534
P: 02 4234 3555, F: 02 4234 3888, M: 0422 880 727, E: chris@theaustdistillery.com.au

Great Southern Distilling Company

Great Southern Distilling Company is a boutique distillery, producing premium quality spirits using time honoured techniques and traditional copper pot stills.
The distillery sits on the edge of the Princess Royal Harbour in Albany on the South West coast of Western Australia.  The beauty of the region is undeniable, forests tall and rich, beaches white and endless, rain fresh from melted Antarctic snow caps.
Using locally sourced ingredients of outstanding quality they produce small batches of hand crafted spirits. Limeburners Single Malt Whisky is produced from Southern Wheat Belt barley and the white spirits are distilled using grapes from the Great Southern and Margaret River wine regions.

252 Frenchman Bay Rd.,
Robinson, Albany, WA 6330
E-mail: manager@distillery.com.au
Phone: 08 9842 5363
Mailing Address: PO Box 1597, Albany WA 6331

Lark Distillery

Lark Distillery is an Australian single malt whisky, proudly unique in character and style, crafted in small batches exclusively from pure Tasmanian ingredients, matured in small barrels, hand-bottled by whisky lovers in Tasmania for whisky lovers world-wide.

Lark Distillery was the first licensed distillery in Tasmania since 1839. It was established in 1992 to produce  Australian malt whisky, rich in character with a big finish using Tasmanian ingredients

Phone 03 6231 9088, Fax: 03 6231 9082
Address: 14 Davey Street, Hobart 7000, Tasmania, Australia

Hoochery Distillery

Don’t be fooled by imitations – Hoochery Distillery claim to make the only Rum in Western Australia, With the red-eyed crocodile representing their regalia. They urge you to ask the other rums where they were really made, distilled and bottled — they can’t say Kununurra!

Distillery Telephone: 08 9168 2467, Office Telephone: 08 9168 2122,
Office Address: 300 Weaber Plains Road, Kununurra, 6743, WA, Postal Address: Po Box 497, Kununurra, 6743, WA

The West Winds Gin

The West Winds Gin is a gin lovers gin, set apart by utilizing native botanicals like wattle seed and bush tomato and the pristine waters of Margaret River in Western Australia.

“The West Winds” name is a tribute to the ocean breezes used for centuries by sailors to cross the Indian Ocean from South Africa to the west coast of Australia and beyond in a search for the riches of the new world.

Phone: 0412 THE GIN
Email: jeremy@thewestwindsgin.com

Kangaroo Island Spirits

Kangaroo Island Spirits makes premium Australian Gin, Vodka and Liqueurs. Their cellar door on Kangaroo Island offers tastings of our award winning range and is also the home to an 80lt copper pot still.

Premium spirits include their flagship gins; Wild Gin,O Gin and Mulberry Gin (seasonal product), as well as other spirits and liqueurs available.

856 Playford Highway
Cygnet River, South Australia, Australia
+61 408 818 012

Starward Distillery

STARWARD began with a simple vision: offer the world a modern whisky unshackled from tradition. This whisky is the culmination of nine years of research and development. Working with Australian barley and barrels they adjusted and re-adjusted distilling and maturation techniques from around the world – continually observing the influence of time, place and the natural elements.

STARWARD borrows from the past without being constrained by it, and combines it with the best Australia has to offer: barley, barrels, and climate.
This world class malt is a true reflection of the place and people who make it.

New World Whisky Distillery
181 Larkin Street
Essendon Fields VIC 3041
Tel. 03 9005 4420
info@standard.com.au

Are you a buyer looking to Source new Australian Distilleries for your portfolio?  Come connect with new and innovative Australian Distilleries at the Australian Trade Tasting.

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Australia Trade Tasting announces Andre Eikmeier as Keynote Speaker.

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MELBOURNE, October 09, 2014 – In a continued effort to add influential market makers to their Educational Conference, Australia Trade Tasting is pleased to announce Andre Eikmeier, co-founder of Vinomofo.com, as a featured key note speaker.

Over the past three years Andre Eikmeier has help establish Vinomofo.com as one of the leading online wine retailers in the industry. With just under $30 million in turn over and a recent recipient of multiple business awards, the company has skyrocketed to the top of the Australian retail world. Australia Trade Tasting is excited to bring Andre on board to provide insight into the increasingly important online retail channel and talk about what it means to build a business from the ground up.

The educational conference will be taking place on 1st Sept, 2015, in Melbourne, Australia and will be featuring 6 key note speeches and 6 bold talks from some of the most influential beverage professionals from around the world.

The event will cover a wide variety of sales, distribution and brand building topics facing brand owners and beverage businesses ready to expand in Australia through 2015 and beyond.

For More information on who is presenting at the conference and how to attend, please visit the official Australia Trade Tasting’s conference website.

About Australia Trade Tasting

Australia Trade Tastings is an exclusive wine, beer, cider and spirits event with real industry buyers as judges dedicated to serving the independent sector of the Australia industry.  Servicing both Melbourne and Sydney, the event is designed to spotlight outstanding wine, beer, and spirit brands in front of industry VIPs.

www.australiatradetasting.com