GLENN COOPER: Keynote speaker at the Australia Market Educational Conference

AuTT Header DatesWe are very excited to announce Glenn Cooper (Chairman, Cooper Brewery) as the first of our keynote lineup for AuTT Conference 2015!

speaker_GLENN_COOPERGlenn is the current Chairman of Coopers Brewing, Australia’s largest independent brewing company and named in 2011 as the world’s top family business in 2011. He was until June 2014 the Marketing Director of Coopers. He is also the current Chairman of Australian Made and Australian Grown.

Glenn will be talking on Managing and Growing Your Beer Brand: Specialist Brands Against The Global Breweries.

Glenn held the the responsibility of Marketing and oversaw the launch of numerous beers in the Coopers range, including Dark Ale, Extra Strong Vintage Ale, Mild Ale, Premium Lager, and more recently, Coopers Clear. Glenn will be sharing his insight on management and sales at the 2015 AuTT conference in September.

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AuTT Conference Tickets

 

Stuart Gregor To Speak On “How To Make People Fall In Love With Your Brand”

Stuart Gregor, Founder Of Liquid Ideas, Four Pillars Gin and President Of Australian Distillers Association to speak at AuTT Conference 2015!

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Responsible for innovative PR, communications, sales, launches, presenting and talking, Stuart is a veteran of 20 years in the drinks business and the world of lifestyle public relations and events. He has launched and promoted dozens of premium brands in wine, spirits and beer and his business ‘Liquid Ideas’ is one of Australia’s leading PR agencies.

We are excited to announce that Stuart Gregor has been added as a keynote speaker at the Australia Trade Tasting and Conference.

Stuart is a regular commentator on marketing and sits on the board of food rescue charity OzHarvest, chairs Australia’s Public Relations Council and follows every sporting code imaginable. He is obsessed by barrel aged gin and Negroni’s with a twist. Stuart is also the president of the Australian Distillers Association and Founder of Four Pillars Gin.

Come and Be Inspired by Stuart as he presents some genuinely honest ideas on “How to make people fall in love with your brand.

Looking to learn more on beer, spirits or wine sales and distribution? Get involved with Australia Trade Tasting educational conference on 1st and 2nd September in Melbourne.

new_blog_headerPlease book using the below form now

Spirits, Liquor & Beverage Trade Events in Australia

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We’ve compiled a list of beverage trade events where Australian spirits and liquor companies like adult beverages, craft distilleries, breweries and wineries can connect and grow their companies.

The Melbourne International Spirits Competition

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The Melbourne International Spirits Competition is the first major international spirits competition with TRADE ONLY judges.

The judges are comprised of: buyers from the top retail stores, restaurant owners, cocktail bars, hotel beverage directors, distributors and importers. Unlike other spirits competitions, these judges have purchasing power and the ability to make a direct impact on brand sales.

The spirits industry is seeking a TRADE ONLY blind judging panel spirits competition to be held in Melbourne. The retail store buyer, sommelier, restaurant beverage director, hotelier, distributor and importer will be our judges. These judges whose livelihood rely upon their skill set truly know what the consumer wants as they receive on a daily basis the feedback from the consumer of what is good and what will sell at what price.

The competition is open to all commercially produced spirits from around the world. You may submit if you are not currently being sold in Australia or the Melbourne Market.

For more information about the MISC please contact: Adam Levy (Founder) ; Tel +61 386521989 Fax + 61 386521989; adam@melbourneintlcomp.com

ALSA National Conference

Australian Liquor Stores Association

The ALSA National Conference is a must attend event for liquor retailers, owners, managers and staff.

Hear the latest thinking from influential industry and business leaders. Gain deeper insight into liquor market trends and tomorrow’s consumer. Learn to stay ahead of the curve and maintain a strong competitive position. Experience the tastes of the tropics!

An important component of the ALSA Conference is the Expo & Trade Day, which gives delegates the opportunity to have direct interaction with primary and secondary suppliers to the industry.

Is your company interested in exposing or promoting your products and services to over 200 liquor retailers, senior chain store representatives, key retail liquor industry stakeholders and suppliers?  If so, why not consider becoming an exhibitor?  You could be the missing piece of the puzzle!

For more information about the ALSA Conference, please contact: Michael Waters, Conference & Events Manager (P) 02 8335 3250.

WA Hospitality Supplier Awards

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The WA Hospitality Supplier Awards recognise outstanding suppliers, promotions and products provided to the West Australian hospitality industry.

The awards are voted on by the supplier’s customers and winners benefit from the promotion and marketing opportunities that being a WA Supplier of the Year brings.

As the authoritative voice for the hospitality industry in Western Australia, the AHA will inspire innovation, unity and industry excellence.

Purpose
To protect and develop our members interests, to achieve new levels of success and excellence and maintain the vital role of the hospitality industry as an integral part of the Australian way of life.

Contact Info: 38 Parliament Place, West Perth, WA 6005, Postal Address, PO Box 660 – West Perth, WA 6872.  Tel (08) 9321 7701, Fax: (08) 9321 7730, E-mail: exec@ahawa.asn.au

FoodService Australia

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The major attraction of FoodService Australia are the 160 exhibitors showcasing the latest food, drink and equipment.

The next show will run from 31 May – 2 June 2015 at the Royal Exhibition Building in Melbourne. It will be bigger than ever, with most exhibitors rebooking immediately at the show. Click on the links for more information on exhibiting or visiting.

If you work in the food or hospitality industry then you should be planning a visit to Foodservice Australia. Why? Because there is simply no better way to discover new ideas, new products and new suppliers.

Contact Info: Tel: 03 9999 5460, Fax: 03 9999 5461, Email: food@specialisedevents.com.au, PO Box 209, South Yarra VIC 3141

Fine Food Queensland

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The next Fine Food Queensland event is taking place at the Brisbane Convention & Exhibition Center on April 10-12, 2016.

The perfect mix of Queensland’s own world class producers, alongside the best food, drink and equipment suppliers from around Australia. The new show format also offers a selection of exciting and informative new features and seminars.

Drinks at Fine Food will feature a number of local experts in the beverage industry, presenting a range of interactive and informative masterclasses. Topics will include tea, coffee and alcoholic drinks. The Beverage Theatre will also play host to the Australian Smoothie & Juice Championships 2014 – Queensland Region.

Contact Info: Diversified Communications Australia Pty Ltd, Level 5, 636 St Kilda Road, Melbourne, Victoria, 3004, Australia, Tel: + 61 3 9261 4500, Fax: + 61 3 9261 4545

The Good Food & Wine Show

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Melbournites eat & rejoice at The Good Food & Wine Show! The wait is over as Melbourne is set to become the centre of the food & wine universe over a dynamic three day weekend from 30 May – 1 June at the Melbourne Convention & Exhibition Centre.

Tour the very best food and wine regions of Australia; Yarra Valley, Barossa and McLaren Vale just to mention a few.  We’ve got them all in one destination; simply have your tasting glass and taste buds at the ready.

Drink and be merry at the Riedel A+ Australian Wine Bar, rub shoulders with famed sommeliers and vintners at the Riedel Wine Theatre or relax with a cold one in the Grazing Garden with famed food trucks.

Contact Info: Diversified Communications Australia, 424 St Kilda Road, Melbourne, 3004, Email: goodfood@divcom.net.au, Phone: 03 9261 4500

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Are you looking to connect and grow your beverage company with leading Australian Impoters, Wholesalers and Distributors?  Get Involved at Australia Trade Tasting and exhibit your brand in front of industry VIP.

Paracombe Wines, A Boutique Adelaide Hills Winery Built on the Grounds of a Generation Past.

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Australia Trade Tasting profiles Paracombe Wines, a boutique Australian winery from a storied region.

Since they bought their land in 1983, Paracombe founders Paul and Kathy have been hard at work making their dream of owning a winery come true. Today, they have grown what was once their idyllic garage project into a full-fledged operating winery. Expanding from 100 cases to a facility capable of crushing 2000 tonnes of fruit in just over twenty years, Paul and Kathy have built Paracombe into a premium wine label through dedication and honest hard work.

As you open a bottle of The Reuben – A Paracombe family blend named after Reuben Chapman who was a great community man that was revered for giving a lot to the district in the early days of Paracombe – one can only wonder how the wine making process has changed since his time. Anticipating the subtle taste of chocolate and tobacco swirling in your mouth, a great whisp of blackberries and strawberries meet your nose and you are reminded of what a great adventure these new pioneers are truly on.

After twenty years perfecting their craft, Kathy and Paul are sharing the fruits of their labour with the rest of the world. Today, Paracombe Wines are exported to United Kingdom, Canada, Europe and Asia.

We caught up with Kathy Drogemuller and she gave us some great insight into how we can all live the Paracombe way of life – It’s one of those unique stories that seems right out of a fairytale.

Tell us about your family winery – where does the name come from and what’s the story behind the brand?

Paracombe is the name of the small rural township where we are located in the picturesque Adelaide Hills, South Australia. Just a half an hour drive from Adelaide CBD and with vineyards and orchards laced through the district,  it is a truly beautiful part of the world.  Our remarkable story started in 1983 when Paul and I bought a burnt out, old dairy farm after the devastating Ash Wednesday bushfires of 1983. With no background in growing grapes or making wine, we planted vineyards. Then we discovered there was a history of grape growing and winemaking in the region dating back to the mid 1800’s which had died out. So began our passion and vision to revive Paracombe as a premium wine producing area. We started making wine in our tin shed with a home built basket press, second hand milk tanks and crusher. With just 100 cases of three wines we launched Paracombe Wines in 1992.

Today we have 14 wines in the range, have expanded our vineyards, designed and built a winery with facility to crush to crush up to 2000 tonnes of fruit, underground cellars and stunning cellar door.

Paracombe wines are made, bottled, packaged on site and distributed direct from the winery. This soft environmental footprint and authentic style of management has helped Paracombe Wines harness an identity and reputation for producing ecologically crafted wines with finesse and style. Our son Ben has joined the family business and we have an amazing team who all contribute to making Paracombe a successful, award winning winery. It is a wonderful, inspiring success story.

Are your wines produced exclusively from grapes from your vineyards?

Our Paracombe range includes some stunning single vineyard wines from our family vineyard at Paracombe like our Chardonnay, Cabernet Franc  and Cabernet Sauvignon. We also have some superb single vineyard wines from our Paracombe growers such as the Malbec and Shiraz Viognier. Then there is the wonderful five varietal wine – The Reuben is a blend of Cabernet Sauvignon, Merlot, Malbec Cabernet Franc and Shiraz harvested from our family block as well as grapes from three local growers.

In addition to our own home vineyard, we also source grapes from local specialist family growers with whom we work very closely to ensure our high standards are met. All vines are hand pruned with minimal irrigation to keep yields low, contributing a strong influence in our premium wine style.

Paracombe has won numerous awards.  Tell us about the ones that mean the most to you and why.

Our very first Trophy, for our 1997 Sauvignon Blanc, at the Royal Adelaide Wine Show will always be memorable. And then when our 2012 Sauvignon Blanc won Trophy for Best White Wine in Shanghai in China in the SIAL Wine Awards, was up against 320 winery exhibitors from 11 countries including China, France, Spain, South Africa, Australia, Germany, Hungary, Greece, Tunisia, Portugal, and Italy that was very awesome.

Recently picking up awards for our Chardonnay, Malbec, Cabernet Sauvignon and Shiraz just makes a fantastic statement about how very special Paracombe is proud to represent Adelaide Hills wine region, which is producing world class award winning wines across a range of varieties and wineries.

What are you planning on highlighting at Australia Trade Tasting?

We’re excited to show our wines, tell our story and realise new opportunities for Paracombe throughout Australia and meet trade and media attendees. We have an incredible offering: Pinot Noir; Chardonnay Sparkling with parcels of back vintages over 22 years; crisp aromatic whites – Riesling, Sauvignon Blanc, Pinot Gris;  point of difference reds like Malbec, Cabernet Franc, and a cool climate Shiraz with great generousity of fruit.

We want to grow by supporting our partner distributors in Victoria and New South Wales and gaining more momentum in the trade by finding new partners in states like Queensland. South Australia is incredibly strong for Paracombe, and we want to find partners ready to achieve and realize our vision for a national Paracombe.
Paracombe wines represents Australian ideals that mimic those of a long and storied history of wine making throughout the world, but their open philosophy to the modern wine industry has given them the exposure they need to succeed. The family winery offers a unique look back at what the Paracombe wine region once was, while also representing the potential of what it will be in the future. Looking out over the Paracombe vineyards, it’s easy see why Kathy and Paul were so enchanted by the land and eager to make Paracombe Wines a national story.

Australia Trade Tasting

Are you a wine importer, wholesaler or distributor looking to source with Australian Wine Labels?  Get Involved and connect with leading Aussie brands at Australia Trade Tasting.

 

Melbourne Gin Company: How a Local Craft Distillery Found a National Following.

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How Andrew Marks’ passion gave Melbourne’s favourite local distillery, Melbourne Gin Company (MGC), a national home.

In many ways, The Melbourne Gin Company’s success is a product of it’s honest branding.  The classic bottle and bold, lower-case branding – mgc – has become iconic on bar rails across the country. Even though every bottle abides by simplistic marketing and spartan branding, the brand is anything but forgettable. Every time you see a bottle it subtly reminds you, “Oh, You forgot about me did you? Go on, dabble again.”

AuTT interviews Andrew Marks and gets insight into the road that MGC traveled to go national.

Andrew Marks created the Melbourne Gin Company with one idea in mind – to produce great gin.  He didn’t start out with a business plan or any gimmicks to get people on board, he just wanted to produce a gin that he was proud to label ‘Melbourne Gin Company.’   True to his desire, Andrew kept at work and experimented with countless ingredients until he perfected his gin.

Today he offers gin lovers a taste of his passion as MGC, a blend of juniper, sandalwood, orange and grapefruit peel distilates, (as well as a few others!) that make MGC a balanced, earthy bodied gin full of citric aromas and lingering herbal aromatics.

1.  MGC is proud of their origins.  Was it hard finding recognition outside of Melbourne?

Melbourne is a cultural melting pot, internationally recognized for its cosmopolitan forward thinking lifestyle. People around Australia and further afield understand that and we have found that, along with great production values, everybody is ready to embrace a product that encapsulates the idea of a bringing people and cultures together.  We’ve had such a great response across Australia and we couldn’t be more proud of our product and it’s origin.

2.  What are some of the more successful support strategies you guys have used to build your brand?

We have an online presence through social media that works wonders at connecting with the consumer.  Our team is tirelessly, communicating and giving back as much energy as we receive from our devoted fans.

At the MGC we believe that giving back to the community is extremely important.  We have been involved with the sponsorship of many local events, which reach a broad cross section of the community, as well as lots of events and charitable shows. It has been great aligning the MGC with organisations and businesses that share a common ethos and we try our hardest to find worthy partners ready to share in our passions.

3.  What do you think it is about MGC that draws the attention of the consumer?

At first, it’s the clean lines of our classic design, and clear strong branding, but the litmus test (pardon the distiller trade talk) really is the taste of the product. We spent a year developing the flavour profile and recipe.  If people buy a second bottle it is because it tastes good, not because of the branding.

4.  Micro-distilleries, and the craft industry as a whole, have really become popular. What shape do you see the market taking in the next five years and what advice do you have for small and medium sized distilleries trying to find a healthy niche moving forward?

The market is morphing as we speak. It is a very exciting space to be a part of right now. The market will continue to develop and offer many interesting and different products.  There will be some that catch the consumer strictly based on the branding and others that offer truly unique varieties.  If consumers speak loud enough, there is no limit to where the distillers will go and what they will come up with.  I think the main focus for us, as distillers, is to ensure that our products continue to taste good.

The Melbourne Gin Company has grown from a singular beginning. Every bottle proves itself a testament to Andrew’s dedication to his trade and MGC’s growth and popularity comes on the back of his vision to make his passion into a reality. The next time you go and pick up a bottle of MGC, remember Andrew’s credo, “If people buy a second bottle it’s because it tastes good.”

Australia Trade Tasting

Are you an adult beverage brand importer, distributor or wholesaler looking to source craft distilleries for your portfolio?  Get Involved at Australia Trade Tasting and connect with innovative new Aussie brands.

 

Wine Trade Events in Australia

We’ve Compiled a list of Wine Trade Events in Australia.  Get Connecting with industry Proffesionals at these Great Events!

WineTech 2015

WineTech 2015WineTech, the Australian wine industry’s premier tradeshow, will return to Adelaide in a dynamic new format in 2015.

This event has a history of showcasing the latest innovations and developments along with proven products and services supporting the Australian and international wine industries.

Wine Industry Suppliers Australia Inc. (WISA) will present WineTech 2015 in a new partnership with Kym Jones Exhibitions, one of Australia’s most experienced trade and public exhibition organisers.

532 Marion Road, Plympton Park SA 5038.  T: 08 8297 1688 – F: 08 8297 0855 – E: info@kjex.com.au

 

Australian Wine Industry Trade Exhibition 2015

Australian Wine Trade Exhibition

Australia Wine Industry Trade Exhibition is a trade exhibition that provides wine industry professionals with the opportunity to network face-to-face.

Keep abreast of the latest products and services available for the production of wine. AWITE is produced by Reed Exhibition.

AWITE takes place July 25-27, 2016,  at the Adelaide Convention Centre, Adelaide, SA, Australia

Reed Exhibitions has a global network of 34 offices, as well as a growing number of alliances around the world.  You can contact AWITE here: Reed Exhibitions Contact Info & Website

 

Dan Murphys National Wine Show

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Dan Murphys National Wine Show will be one of the best events dealing with the finest wines from all over Australia.

This event will be held at Australia for 12 consecutive days. This event will also hold a judging session that will help the visitors to know more about the finest wine and brandy available. The exhibitors who are going to take active participation in this event are those expert professionals and wine makers who can exhibit products related with premium, sparkling wines and brandy, different types of world classes wine and brandy products, Table Wines, Sparkling Wines, Sweet White Fortified and Ruby or Vintage Fortified Wines. Dan Murphys National Wine Show will provide a good business platform for the exhibitors and visitors to come and meet at one place and build a good professional relationship with each other.

PO Box 124 MITCHELL ACT 2911. P: (02) 6241 2478 – F: (02) 6241 1712 – E: seo@rncas.org.au

 

Australia Trade Tasting

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Australia Trade Tasting is an annual trade event showcasing exciting wines, beers and spirits from all over the world to Australian importers, distributors, retailers and press.

Learn from some of the most influential professionals in the beverage industry at the Australia Trade Tasting educational conference on 1st September, 2015 and 2nd September. These presentations from industry leaders on today’s leading ideas on marketing, sales and distribution will challenge and inspire you to grow your beverage company.

Exhibit your brand at Australia Trade Tasting and get in front of Australia’s leading importers, important distributors, high-profile retail merchants, and influential media executives.

 

Taste Of Melbourne

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Taste of Melbourne is the ideal meeting podium for the food and beverage industries.

The event is one of the biggest shows in the entire region. The exhibitors find this exhibition to be the perfect business meeting place where the exhibiting companies get an opportunity to establish themselves and create their own brand name as they demonstrate the exclusive collection of the desired food items, and demonstrate their cooking talents and art of cocktail making. Melbourne’s award winning chefs of Bertolli Taste Kitchen will cook up to share the secrets of their favourite dishes and will offer some useful tips to the taste lovers. Malaysia Kitchen Australia will also arriving to give a real taste of mMalasia to the visitors.

Exhibiting enquiries: Simon Wilson.  T: + 61 (0)2 9332 9000 – E: simonw@brandevents.com.au

 

 AUSPACK 2015

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AUSPACK is the largest biennial packaging and processing machinery and materials exhibition in Australia.

It was created to showcase packaging three decades ago when several local machinery manufacturers established an Association known as the Australian Packaging Machinery Association (APMA) to run their own exhibition as they believed the packaging industry needed a specialised trade exhibition for packaging and processing machinery.

Malcolm Miller of National Packaging was the original visionary and invited Bob Brook of Bud Pak, Bill Juknitis of Advance Machinery, David Tierney of Heat and Control and Barton Porter of Inteco Australia, to work together to develop an exhibition worthy for the Australian and New Zealand market. Thus AUSPACK was born.

AUSPACK takes place March 24-27, 2015 at the Melbourne Convention & Exhibition Center.

Anne-Marie Mina, Event Executive.  T: +61 2 9556 7993 – E: ammina@etf.com.au

 

Agfest 2015

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Agfest is a multi-award winning event and offers an excellent opportunity for your business to showcase its products to thousands of people.

After the success of the World Ploughing, a committee of 30 past and present Rural Youth members was formed and the first Agfest was held in May, 1983 at Symmons Plains, Perth. The first event attracted a total of 111 exhibitors and 9,000 patrons and was a 2-day event. Agfest became a 3-day event from 1984.

Closing date for all applications is 1st December, 2014 and any completed applications received after this date will automatically be placed on the waiting list for a cancellation and will be subject to a 10% surcharge.

Agfest takes place on the 7th, 8th & 9th of May, 2015

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Melbourne International Beverage Competition Will Present Winners at Australia Trade Tasting.

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Australia Trade Tasting and Melbourne International Beverage Competition are pleased to announced that the winners of the Melbourne International Wine Competition and Spirits Competition will be presented on 31st Auguest, 2015 on the first day of tastings at Australia Trade Tasting.

The Melbourne International Wine Competition is the first major international wine competition with TRADE ONLY judges comprised of: buyers from the top retail stores, sommeliers, restaurant owners, hotel beverage directors, distributors and importers. Unlike other wine competitions, these judges have purchasing power and the ability to make a direct impact on brand sales

 

About Australia Trade Tasting

Australia Trade Tastings is an exclusive wine, beer, cider and spirits event with real industry buyers as judges dedicated to serving the independent sector of the Australian beverage industry.  Servicing both Melbourne and Sydney, the event is designed to spotlight outstanding wine, beer, and spirit brands in front of industry VIPs. More info at: www.australiatradetasting.com

Australia Trade Tasting announces Andre Eikmeier as Keynote Speaker.

Andre_VinoMofo

MELBOURNE, October 09, 2014 – In a continued effort to add influential market makers to their Educational Conference, Australia Trade Tasting is pleased to announce Andre Eikmeier, co-founder of Vinomofo.com, as a featured key note speaker.

Over the past three years Andre Eikmeier has help establish Vinomofo.com as one of the leading online wine retailers in the industry. With just under $30 million in turn over and a recent recipient of multiple business awards, the company has skyrocketed to the top of the Australian retail world. Australia Trade Tasting is excited to bring Andre on board to provide insight into the increasingly important online retail channel and talk about what it means to build a business from the ground up.

The educational conference will be taking place on 1st Sept, 2015, in Melbourne, Australia and will be featuring 6 key note speeches and 6 bold talks from some of the most influential beverage professionals from around the world.

The event will cover a wide variety of sales, distribution and brand building topics facing brand owners and beverage businesses ready to expand in Australia through 2015 and beyond.

For More information on who is presenting at the conference and how to attend, please visit the official Australia Trade Tasting’s conference website.

About Australia Trade Tasting

Australia Trade Tastings is an exclusive wine, beer, cider and spirits event with real industry buyers as judges dedicated to serving the independent sector of the Australia industry.  Servicing both Melbourne and Sydney, the event is designed to spotlight outstanding wine, beer, and spirit brands in front of industry VIPs.

www.australiatradetasting.com